Project Nursery, an expanding blog and community for anything and everything related to kid-friendly design, recently announced a partnership with the NoJo line of Crown Crafts Infant Products. Project Nursery is the work of Melisa Fluhr and Pam Ginocchio, both moms and design enthusiasts.
The partnership will benefit both parties and is well in line with the growing trend of companies exploring serious methods of entering the social media space. In a press release, Nanci Freeman, president of Crown Crafts Infant Products said, “This partnership is just one of the ways we’re enhancing our social media presence to reach the increasing number of moms and families who are embracing websites like [Project Nursery] to conduct product research, exchange ideas with peers and more.”
On September 18th, the partnership got its own series of kickoff events at Babies ‘R’ Us locations around the country. These “Design With Style” seminars allowed attendees to get design tips as well as take a look at some of the latest products from NoJo. Melisa Fluhr made a special appearance at the Tustin, CA location. Her recap of the event can be found on the Project Nursery blog.