And therein lies the recurring theme that has come out of this year’s BlogHer. There is a growing divide in the blogging community. You might assume this divide is among the exclusive bloggers and the newer bloggers but that is not the case. The divide is among those who act professionally and those few who lack decorum. This is not to say that sparkles and parties are not incredibly fun, but rather that the few who care only about those things are inherently damaging the reputation of the whole. Collectively we have so much to offer; unique perspectives, authentic views, unprecedented reach and fabulous ideas. If we want brands and businesses to continue to view us as a game changer, we need to maintain ethics and a little integrity.
Read more at Found the Marbles: What I learned at Blogher ’12