Author Archives: JaneGassner

About JaneGassner

Jane Gassner is, was, and will always be a writer. She had plied her craft in just about every situation that calls for putting words on paper or screen. She has earned her living as a magazine feature writer, a documentary producer, a creative writing teacher, a scholarly writer, a business writer, a print editor, a radio reporter, and a non-fiction book writer. She has not earned a penny for but is also experienced at film & TV scriptwriting (she lived in LA and that's what you do when you're a writer in LA). She is the Founder & Editor of MidLifeBloggers (http://midlifebloggers.com).

OP ED: The Bloggers Bitch Book

May 16, 2012

When I was a junior in high school, my crowd had something called a Bitch Book. It was a softcovered notebook in which each page was devoted to a girl we knew. We passed the thing around, and wrote our … Read More

Mom Blog Wire: Another Venue for Monetization

February 1, 2012

Karrine McFarlane is the woman behind Her Media Marketing & Design, which has been working with bloggers since 2006. Several years ago, as part of that, she started the Mom Blog Wire. ShePosts was intrigued by both and asked Karrine … Read More

Bloggers as Celebrities: When the Personal Makes Headlines

January 26, 2012

Last week, Heather Armstrong shared publicly about her trial separation from her husband, and the news spread well beyond the blogosphere. The mainstream media–The New York Times, ABC News, Salon.com, the Salt Lake City Register–all thought the separation announcement of … Read More

From Magazines to On-Line Sites: Myrna Blyth Talks about what’s different in the two genres

December 14, 2011

If you have read the mass market women’s magazines, chances are you have read a publication helmed by Myrna Blyth. She has been, as much as anyone, the doyenne of women’s magazine publishing in the United States. Blyth has worked … Read More

Female Bloggers Influence Growing Survey Shows

November 15, 2011

Every year since 2004, Technorati has published a State of the Blogosphere report. Originally a crunching of Technorati’s numbers by David Sifry, the founder and CEO of Technorati, the State of the Blogosphere has now grown into a full-blown survey administered … Read More